For inquiries +971 50 5371869
For inquiries +971 50 5371869

Business Consultancy

One-on-one business advisory with our CEO Elie Abou Jamra, who shares his knowledge on various aspects of building a business.

1- The Business

What are the activities and goals of your business? Briefly summarize the main aspects of your business. Be as clear and concise as possible.

2- Executive summary

Give a detailed overview of the main aspects of your business. Describe the company, the product/service, the market and customers, the competitors, the management strategy, the sales, and your business’ operations. Some questions to bear in mind for this section:

  • What is your business idea? In what way is it creative and unique?
  • Who are your target customers? What test customers have you approached or could you approach? What is the value of those customers?
  • What market volume and growth rates do you forecast?
  • What competitive environment do you face?
  • What distribution channels will you use?
  • What partnerships would you like to enter into?
  • What are the sales, cost and profit situations?
  • What opportunities and risks do you face?
  • What is the picture on patents?
  • What are the social and environmental impacts of your business? In particular, what are the employment opportunities in regards to the development of the project?
  • What long-term goals have you set?
  • What additional stages of development are needed? List your next, concrete steps.

3- Project development stage

Indicate the schedule of your business (starting date, registration, achievements). Some questions to bear in mind for this section:

• What have you achieved so far?
• What state is the product at now (idea, prototype, beta tested, in market)?
• What are your next steps?
• Where do you see your business in 5 years?
• How will you get there?

4- Your product or service

Describe your product or service and its specificity. Some questions to bear in mind for this section:

• How do you produce it?
• Who are your customers?
• Why will they buy your product/service?

5- Your business model

Describe how the business will reach its customers and generate revenue. Some questions to bear in mind for this section:

• What is your sales and distribution strategy ?
• What is the pricing model and why?
• What are your distribution and communication strategies?
• How will you adapt to changes in the market environment?
• How will potential customers find out about your product/service?

6- Your market

Describe your customers and the way you will address their needs. Some questions to bear in mind for this section:

• What size is your target market?
• Have you segmented your market and how?

7. Your team

Describe your management team and your future hiring plans. Some questions to bear in mind for this section:

• Who is the team composed of?
• What do they do and what are their qualifications?
• Is there currently a gap in your team? If so, are you planning on recruiting someone?

8. SWOT analysis

  • Strengths
  • Weaknesses
  • Opportunities
  • Risks

9. Risk management & social impact

How do you intend to mitigate the risks associated with your activities? What impact will your business have on the society and/or the environment?

10- Financials

  • What are your current funding needs? Specify for what purpose.
  • How much have you personally invested in the business?
  • What are the other sources of funding? Specify each source, the percentage and the amounts.
One topic

AED 7501 hour

Five topics

AED 3,0005 hours

All topics

AED 6,00010 hours